Trends in Senior Living: Using GenAI to Increase Census and Retain Staff - Botco.ai

Trends in Senior Living: Using GenAI to Increase Census and Retain Staff

Anu Shukla, Botco.ai Executive Chair | Mary Furlong, CEO and Founder, Mary Furlong & Associates (MFA) | Pamela Maloney, Director of Marketing & Technology, Senior Living Residences

September 21, 2023 | 45m


Join us for an insightful webinar as we delve into the evolving landscape of senior living, where we’ll uncover the latest trends and innovations shaping the industry. Discover how, in a post-pandemic world, where people increasingly expect seamless digital experiences, organizations with the best user experiences emerge as the undeniable winners in meeting the evolving needs of seniors and their families.

We will discuss topics such as:

  • Staffing and retention
  • Data-driven leads
  • GenAI driven sales and marketing approaches to increase census
  • Contextual chat and personalization
  • Reducing dependency on referral agencies and search aggregators
  • Optimizing ad spend
  • Industry case studies

Ready to learn more? Connect with us at the Senior Care Marketing & Sales Summit in Las Vegas.

 

Register now for instant webinar access